How many leads did you lose while reading this line?
I build systems where no lead gets lost: from the ad to your team in seconds.
- ✓New lead from TikTok → NetHunt CRM · 0.8 s
- ✓Lead event → Meta Conversions API
- ✓Lead chose a call → sent to the calls team
- ✓Stripe payment → course access granted
You know what your business needs.
I know how to build it
I work with owners who clearly see the task and the result they want, but don't want to dig into APIs, webhooks and settings themselves. These are the situations people bring to me most often.
Disconnected data
Ads, website, bot and CRM live separately. Leads get duplicated, lost or reach the team late, and the numbers in different systems never match.
Your team does the system's job
Excel exports, moving leads between CRMs, manual reports. Hours every day that should go to sales and clients.
Ads learning blind
Meta and TikTok algorithms optimise for clicks instead of real leads. Cost per lead grows, and the reason stays hidden.
A launch with a deadline
A course, webinar or conference where the website, bot, emails, payments and ads must all work together, on time and without failures.
What I do
Six areas, each backed by a delivered case study with numbers.
Process and reporting automation
Routine your team does by hand every day runs by itself: reports, exports, data transfers.
- Scheduled reports from CRM and spreadsheets
- Make scenarios and Google Apps Script
- Client reports with Claude AI
CRM and lead routing
Every lead from any channel reaches the right CRM, stage and person within seconds.
- Leads from Facebook, TikTok and websites into the CRM
- Two CRMs connected with no manual handovers
- Instant Telegram alerts for your team
Chatbots and funnels
Telegram bots that register, remind, warm up and pass every step a person takes into the CRM.
- Live webinars and auto-webinars
- Segmentation and broadcasts
- CRM stages that update themselves
Ad analytics
Your ads see real leads and sales, and you see which campaign actually brings money.
- Meta Conversions API and TikTok Events API
- Events from bots and CRM sent to the ad account
- UTM tags from the click to the CRM card
Coded websites on SendPulse
Websites a page builder can't make: custom design, animations, payments and automatic course access.
- Landing pages and multi-page sites
- Stripe payments and LMS access
- Full analytics on every page
Technical support for launches
The whole technical side of an event or launch, turnkey, so you focus on content instead of settings.
- Website, bot, email and Telegram broadcasts
- Meta and TikTok ads
- Zoom broadcast and reminders for attendees
Separate tools & one system
I connect ads, website, bot, CRM and reports so data flows on its own: from the click to the sale and back to the ads.
Ads
Meta and TikTok Ads. Events from the bot and CRM go back to the ad account, so ads learn from real leads.
Pixel · CAPI · Events APISite & bot
The site takes the traffic; the Telegram bot registers, reminds, warms up and collects contacts.
SendPulse · coded sitesCRM
Every lead automatically gets a card, a stage and all source tags. Nothing gets lost.
NetHunt · SendPulse CRMYour team
Your chat and call team gets the lead in Telegram instantly, with the full history.
Telegram · MakeAnalytics
Reports build themselves: how many leads, from where, at what cost and what happened next.
Google Sheets · Apps ScriptNumbers from real projects
What's been delivered
Telegram bot leads to ad platforms
Cost per lead −42%
Two CRMs working as one
793 handovers, no manual work
Online conference in 3 weeks
206 sign-ups at $2.33
A client report in 10 minutes
10 min instead of 1.5 hours
A course website from scratch
Payment and access, automatic
An astrologer site unlike the rest
Animations and its own styleHow we work together
Task and result
You describe what needs solving and the result you want. A few sentences in the bot are enough.
Analysis and solution
I study your tools and processes and propose the solution architecture, timeline and cost. Everything is agreed before we start.
Build and testing
I build the system in your accounts and test it on real data before it goes fully live.
Launch and handover
I show you how everything works and where to see the numbers. Then, if needed, I support and develop the system.
Turnkey project
A specific task with a clear result: an integration, bot, website, reporting or launch. Cost and timeline are fixed after the analysis.
Ongoing tech partner
A monthly format for businesses that need one person responsible for the whole technical side: support, system development, ads.
My principles
Task first, tools second
I don't sell services. First I learn how leads, data and money move in your business, and only then choose how to build it.
Everything stays yours
I build in your SendPulse, CRM, Make and ad accounts. The system belongs to your business, not to me.
Honest about limits
If a task isn't worth automating or ads won't fix a product problem, I'll say so before we start, not after payment.
Clear responsibility
I'm responsible for the system working and no lead getting lost. Sales and closing deals stay with your team.
If this approach suits you, describe your task. Write to me →
and automation
Kateryna Bykova
I'm a tech partner for business owners who want ads, CRM, bots and analytics to work as one system, without having to deal with APIs, webhooks and settings themselves.
I have 2.5 years in paid social and 2 years in automation: CRM integrations, Telegram bots, webinar funnels, coded websites, sending events to Meta and TikTok via API. My strength is seeing the whole system: from the ad to the client card in the CRM and the report you open in the morning.
I don't just configure tools. I build a system you understand and trust.
What clients say
“Thank you, the ads work great. I only started growing my social media at the beginning of this year and didn't believe they could bring a steady flow of clients, yet over this period I've made 90k UAH in sales (average order 5k), and even more enquiries came from the ads.”
Translated from Ukrainian
«Катю, дякую за надзвичайно професійний підхід у співпраці, уважність до деталей, постійний зворотній зв'язок, роз'яснення статистики, за те, що на кожному кроці запуску я відчувала експертну підтримку. І звісно без правильно запущеної рекламної кампанії - можна було б ще роками мріяти про ті результати, які ми маємо зараз.»
Це DoLiaad campaign launch«Хто шукає таргетолога то рекомендую @target_bykova_kate, людина, яка дійсно професійно знайде підхід до кожних потреб, підскаже і зробить вашу рекламу неповторною, професіонал, який в першу чергу думає про ваш розвиток, тому раджу і хочу сказати величезне спасибі за допомогу»
@levchenktatianaInstagram story«Все было идеально, спасибо большое что вы так четко и профессионально все сделали. Без вас этого бы не было.»
Анна МельничукPublic Speaking with Sense school«Катерина прекрасний спеціаліст. У мене абсолютно новий продукт - навчальний курс, вона сама створила рекламні креативи, налаштувала рекламу і я маю перших клієнтів вже за тиждень. Дякую і рекомендую.»
Ірина ЮрковськаFreelancehunt«Катерина - прекраснейший исполнитель. Выполнила, все быстро, профессионально и качественно. Мало того, проявляла инициативу и подсказывала как лучше и что еще можно добавить. Очень довольна сотрудничеством, буду обращаться в дальнейшем)»
Анна БулгаковаFreelancehunt«Все супер! Дуже професійно, у терміні і співпраця перевершила будь які очікування! Дуже рекомендую!»
«Чудовий виконавець. Завжди на зв'язку. Всі завдання виконані на 100%. Рекомендую до співпраці.»
Aleksei TaranushenkoFreelancehunt«Очень довольны сотрудничеством , все оперативно и качественно!»
«Все чудово і професійно зроблено»
Богдан КучайFreelancehuntAnswers to technical questions
Short and to the point: how to set up ads, CRM, bots and automation, and where the pitfalls are.
All articles →Bot events to TikTok Events Manager
Why a Lead event on a button distorts your ads, the pitfalls and the fix that matched ad, bot and CRM numbers.
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